310 Snow Inc.
Campaign Inputs
May 2026Total paid media spend this period (Meta + Google)
All leads captured in GHL from all sources
Actual revenue from deals closed this period
Estimated total LTV of all clients acquired this period
Number of new paying clients acquired this period (used for CPA)
Lead Funnel
GHL pipeline — from first touch to closed deal
Total Leads
All leads captured in GHL
Responded
Leads that replied to outreach
Total Engaged
Responded + followed-up non-responders
Converted
Leads closed as paying clients
Cost Per Lead
Auto-calculated from inputs above
Lead to Sale Conversion Rate
Lead Response Rate
Follow-Up Rate (No Response)
Cost Per Acquisition
Immediate ROAS
Auto-calculated from inputs above
Lifetime Value ROAS
Auto-calculated from inputs above
Click-Through Rate (CTR)
Cost Per Click (CPC)
Total Sessions
New Users